Invent Penn State and LaunchBox Branding and Design

The mission of Invent Penn State (IPS) is to foster growth and build strong partnerships between industry, entrepreneurs, students, and researchers. To effectively reach its diverse audience, IPS needed to establish a compelling visual identity. Working with a team of strategists and communicators, I helped create a cohesive visual direction for IPS, as well as its supported organizations like LaunchBox - a network of locations across Pennsylvania that empower entrepreneurs in turning their business ideas into realities.